Impact Goal 1
Everyone plays their part to prevent child abuse
We’ll make it easier for everyone to play their part and create a social safety net that prevents child abuse and neglect.
How are we achieving this?
NSPCC Helpline
Our Helpline proivdes advice, guidance and support for adults and takes action on their behalf if they have concerns about a child. Last year we responded to almost 70,000 contacts.
Public Education Campaigns
With campaigns like Talk PANTS and Listen Up, Speak Up we've given more than 1.4million people the knowledge they need to keep children safe and support children to speak out if they're worried.
New Services
We're developing and evaluating new services to prevent child sexual abuse, including helping young people to understand harmful sexual behaviour.
Impact Goal 2
Every child is safe online
Together, we can transform the online world, so it’s safe for every child to go online.
How are we achieving this?
Online Safety Bill
We campaigned for an Online Safety Bill to protect children online. We're now making sure it's implemented correctly.
Report Remove
Report Remove is a tool that enables young people to request removal of sexual images or videos of themselves online. Last year over 1,200 pieces of content we're removed.
Techosaurus
Our online safety dinosaur helps make conversations about online safety with your children easy.
Impact Goal 3
Children feel safe, listened to and supported
We want more children to be able to speak out, so they feel safe, listened to and understood.
How are we achieving this?
Childline
Childline helps anyone under the age of 19 with any issue they’re going through.Last year we provided over 160,000 counselling sessions.
Speak out, Stay safe
Speak out, Stay safe supports all UK primary school settings to teach children about abuse, understand that they have the right to be safe, and know what to do if they’re ever worried or scared. We reached more than 1.5 million children in over 6,000 schools in 2024/25.
Talk Relationships
Talk Relationships supports all UK secondary education settings to confidently deliver inclusive sex and relationships education. Over 5,000 courses have been completed since 2022.
